To all the people out there who are ignorant. SWToR is being made by EA. Its a big company with fat pockets so this is not that small, world changing Eve online type MMO that you been hoping for no go and that being said this is a MMO i'd expect million of people playing this not going F2P...
Like most people said, yes do invest into some AC the windows AC which I currently have for my room is amazing, the Las Vegas heat does against for me.
I play TF2 with a single GTX280, do over 100+ but they do go as low as 40-50 in some heavy battles.
That was with GTX280 with AMD x2 4800+, now I run i7, all good.
You didn't say how you applied your thermal compound but I recommend on a unlapped HS/CPU, spread the thermal compound on the CPU using finger in plastic bag or credit card method, you want a very thin layer on it, also you can try the "Washer Mod", these will both fix your temps by a lot.
Only...
Short answer no, long answer no you should learn how to build a computer and diagnose it. Alienware is a horrible company you should never contribute to their bad business, horrible customer server and their corner cutting ways.
920 over anything, even the 975.
920's overclock beyond what 975's can overclock to expect 975's have the unlocked multi that means people who use LN2 buy them.